Wednesday, October 28, 2026

EV only: Subaru in Europe

a brave business move... hope this works out... 

This is "Japanese way"... long term thinking and good engineering

Subaru Goes EV-Only — Before Toyota, Honda and Mazda - YouTube by The Electric Viking:


  • Major Strategic Shift in Europe: Subaru has announced plans to phase out internal combustion engine vehicles in Europe, transitioning to an entirely EV-only lineup starting in 2028 (with gasoline vehicle sales wrapping up through late 2027).

  • Driving Factors: This aggressive timeline makes Subaru move faster than major Japanese automotive peers like Toyota, Honda, and Mazda in the region, largely driven by strict European Union emissions and safety regulations.

  • Upcoming European Lineup: Models like the classic Outback wagon are set to be phased out, making way for a new generation of electric vehicles in Europe, including the Solterra, the Uncharted, and the E-Outback.

  • Proprietary Tech & Partnerships: While current EV collaborations rely heavily on partner Toyota, Subaru is also developing its own in-house EV platforms and proprietary high-performance tech targeting ultra-fast acceleration.


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