Saturday, April 11, 2015

ideas: Future "Creator Economy" by Paul Saffo (!)

Paul Saffo: The Creator Economy - The Long Now
"Media innovations drive economic shifts, Saffo began.
“We invent new technology and then use it to reinvent ourselves.”
  1. The Industrial/Producer Economy. At the beginning of the 20th century the leading scarcity was stuff, and so manufacture was systematized. ... “Every new abundance creates an adjacent scarcity.“
  2. The Consumer Economy. The new scarcity was desire. 1958 brought the first credit card. The CEOs of leading companies shifted from heads of production to heads of marketing. Container ships doubled global trade.
  3. The Creator (engagement) Economy. In 1971 Herbert Simon predicted, “A wealth of information creates a poverty of attention and a need to allocate that attention efficiently.” The new scarcity turned out to be engagement..."
"Mass participation became the new normal. Stuff is cheap; status comes from creation.
Value is created by engagement."
Paul Saffo - The Creator Economy by Long Now on SoundCloud - Listen to music

In the presentation, this article is mentioned as most important to consider reading.
On of the authors received Nobel's price in economics last year.

Two-Sided Markets: A Progress Report (!)


Jean-Charles Rochet, Jean Tirole

Two-sided market - Wikipedia, the free encyclopedia



Paul Saffo on "Machines of Loving Grace: Anticipating Advanced AI" - YouTube

Paul Saffo: futurist

5 Trends Shaping the Creator Economy

Amazon to Buy Video Site Twitch for $970 Million - WSJ
"Amazon has acquired Twitch Interactive, a popular Internet video channel for broadcasting and watching people play video games. WSJ looks at the rapid growth of video games as a spectator sport."

 similar:
DraganSr: "Energy Internet" : Jeremy Rifkin : The Third Industrial Revolution


"Creator economy" as defined here is  about content and solution creation, not only about "creative innovation". This means that everybody is now contributing content to the global info-space, by search queries, posts, photos, videos, tweets, as well as using products to solve needs in physical world in semi-original way. The future  shape of this is still not clear, but it may become a big market...

Side observation: soundcloud.com appears to be becoming "youtube for audio" content.
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Microsoft Nano Server for Hyper-V Containers

Microsoft Nano Server for Hyper-V Containers
"Microsoft is on a tear as it makes good on its plans to bring containerization to the Windows Server market by announcing Hyper-V Containers, an isolation-through-virtualization container option, and Nano Server, a stripped down version of their Windows Server product geared towards containerization and the cloud."
New Windows Server containers and Azure support for Docker | Microsoft Azure Blog
by JASON ZANDER CVP, Microsoft Azure TeamDockerAndAzureEcosystem
DockerWithWindowsSrvAndLinux

Microsoft Announces Nano Server for Modern Apps and Cloud - Windows Server Blog - Site Home 
- TechNet Blogs
"Nano Server is a deeply refactored version of Windows Server with a small footprint and remotely managed installation, optimized for the cloud and a DevOps workflow. It is designed for fewer patch and update events, faster restarts, better resource utilization and tighter security. Informed directly by our learnings from building and managing some of the world’s largest hyperscale cloud environments, and available in the next version of Windows Server, Nano Server focuses on two scenarios:
  • Born-in-the-cloud applications – support for multiple programming languages and runtimes. (e.g. C#, Java, Node.js, Python, etc.) running in containers, virtual machines, or on physical servers.
  • Microsoft Cloud Platform infrastructure – support for compute clusters running Hyper-V and storage clusters running Scale-out File Server.
Nano Server will allow customers to install just the components they require and nothing more. The initial results are promising. Based on the current builds, compared to Server, Nano Server has:
  • 93 percent lower VHD size
  • 92 percent fewer critical bulletins
  • 80 percent fewer reboots
...removed the GUI stack, 32 bit support (WOW64), MSI and a number of default Server Core components. There is no local logon or Remote Desktop support. All management is performed remotely via WMI and PowerShell."
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online education: LinkedIn $1.5 B for Lynda.com

LinkedIn is paying $1.5 billion for the online education site Lynda.com - Quartz
"LinkedIn wants to do more than help you make the right work connections. You may soon find the professional networking site is bugging you to fill your skill gaps with one of its nifty new online courses.

The company just announced the acquisition of Lynda.com, one of the largest and oldest Massive Open Online Course (MOOC) providers. Lynda.com focuses on skills-based learning, with pre-recorded video courses and tutorials ranging from programming to photo-editing to classroom management."
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Starbucks: free online college education for all of its employees

"We are not in coffee business serving people, 
we are in the people business serving coffee"

"300 000 employees, half of them in USA; potential investment $240 M
$20 B revenue per year, average purchase is $5;
Brand is very dependent of human behavior, delivering "Starbucks experience" and elevating the brand. Making people proud, galvanizing the organization. Doing the right thing."

Howard Schultz On Why He's Determined to Give All Starbucks Employees…
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