Thursday, June 01, 2023

book: Beyond Disruption

 Amazon.com: Beyond Disruption: Innovate and Achieve Growth without Displacing Industries, Companies, or Jobs: 9781647821326: Kim, W. Chan, Mauborgne, RenĂ©e A.: Books

Beyond Disruption Book: Transform How You Think about Innovation & Growth

from creators of "Blue Ocean Strategy" and authors of the book with same name.



The book presents analytical frameworks and tools to foster an organization's ability to systematically create and capture "blue oceans"—unexplored new market areas