"Now, one-in-six Americans (16%) owns a voice-activated smart speaker,
up 128% from January 2017.
42% of users say their device is now “essential” to their everyday life and 65% wouldn’t go back to life without one.
comScore estimates 50% of all search will be via voice tech by 2020."
The Google Assistant Versus Amazon Alexa War Is On at CES 2018 | WIRED
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CES - The Global Stage for Innovation - CES 2018
Google sets up camp at CES 2018 with swirly slides, Assistant monorail takeover, gumball machine [Gallery] | 9to5Google