The story of Cortana, Microsoft's Siri killer | The Verge:
"Apple has Siri and Google has Google Now — both digital assistants that run on smartphones — Microsoft is taking an approach that mixes the best of the competition with its own unique take. Based on a 26th-century artificially intelligent character in the Halo video game series, Cortana will debut as part of Windows Phone 8.1, the next big update for Microsoft’s mobile operating system."
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