Sunday, October 05, 2014

Uber vs. Apple Pay by O'Reilly

What Amazon, iTunes, and Uber teach us about Apple Pay - O'Reilly Radar:

Uber is a $3.5 billion lesson in building for how the world *should* work instead of optimizing for how the world *does* work.”"

(Tweet from Aaron Levie of Box.com)

"In the case of Uber, I summoned the car. The driver already knows my name and my face, and our phones are traveling in tandem. Uber knows what I owe based on GPS, not by presenting me with a bill. And it charges me automatically. I “pay” simply by getting out of the car. That is the future of payment, not “hold[ing] your iPhone near the contactless reader with your finger on Touch ID.”

So, in a sense, Apple Pay is payments for everyone who hasn’t caught up with the fact that truly disruptive services have already done away with the old payment model."

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