AI startup studio: All Turtles

A new startup incubator by co-founder and CEO of Evernote Phil Libin
"Product first, not company first". Interesting approach.
The "Turtles" is a metaphor on "recursive definition", "turtles all the way down"

All Turtles
"All Turtles is a better way to build early-stage companies.
We work with founders to get from idea to pilot to product."

The focus is mostly on AI "bots"

Meet the first 8 startups backed by AI studio All Turtles | VentureBeat | Bots | by Khari Johnson
“We’re inspired by the modern generation of integrated content studios: HBO, Netflix, Amazon,” said Libin in a LinkedIn post Monday. “They can swing for the fences with every new show because the feedback loops are tighter, making the process more repeatable. They attract the most talented creators by letting them focus on making the best content with as little distraction as possible. We want to do the same for product creators. Focus on making the product, and we’ll help with everything else: AI expertise, design, data, HR, marketing, IP, analytics, distribution.”