is being embedded in many devices of other manufacturers.
It is another example of Amazon's "disruptive innovation"
where a common technology is being applied in not yet common ways to create new markets.
Alexa, What's The Future Of AI? | On Point
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What would Alexa do? - O'Reilly Media
How to sell a server appliane without calling it by this name?
Amazon has a tallent for unusual feature and naming.
AWS Snowball Edge – Petabyte-Scale Data Transport with On-Board Storage and Compute
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